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Turn Your Passion into a Business

Are you looking to turn your news vision into a business? Do you have a topic, a community, a cause — a journalism “beat” — you care about that deserves attention?

Apply NOW for The Tow-Knight Center’s tuition-free, 2015 Beat Business training program in New York City this summer to get the tools you need to build a successful media organization.

What You’ll Get

If you are an entrepreneur or journalist launching or building a media business or a project that focuses on a particular geography, demographic group, or topic, this class is open to you.

If you’re admitted, you’ll learn from world class media leaders Janet Coats and Rusty Coats. You’ll come away with a realistic, workable business and product plan, and access to a powerful network of fellow entrepreneurs and media experts.

And you’ll do it in a series of focused onsite and online modules that don’t require months of full-time class commitments — and that will leave time for you to actually launch or grow your organization.

A Structured Program

Class components will include:

  • Approximately 10 hours of virtual coursework and 1:1 coaching calls designed to help you focus your ideas.
  • One week of full-time, onsite work beginning June 22 at CUNY with coaches who will help you build your own unique, sustainable business model.
  • Ongoing virtual coaching and peer group webinars for four weeks to provide support as you begin implementing and testing your plan.
  • A second week of full-time, onsite work beginning 7/27 at CUNY to refine, re-tool. and reset your plan based on your experiences.
  • A second month of virtual coaching and peer group webinars to help keep you on track.
  • Up to three virtual coaching sessions when you need them after the scheduled training program.

You will be able to put what you learn into action immediately; if you haven’t already launched a site, you should be prepared to do so either before or during this class. Space is limited.

Build Your Media Business with a Network

If you are an entrepreneur, journalist, or publisher from the New Jersey/New York metro area, Beat Business training will provide you with a strong local network and base. However, you don’t have to be local to apply. All applicants with a strong desire to bring a media business to the market — or make a non-profit news enterprise sustainable — are welcome to apply!

Costs, Expenses, and Next Steps

While the training is tuition-free, you’ll be responsible for living expenses and travel to and from classes. You must also be prepared to make a significant time commitment to this program, including a total of 12 days of training over the summer on site at CUNY.

To learn more and apply, click here.

About Tow-Knight

The Beat Business training program is organized and supported by the Tow-Knight Center for Entrepreneurial Journalism. The Center’s mission is to help create a sustainable future for journalism by educating students and mid-career professionals about innovation and entrepreneurship, by researching viable economic models for digital media, and by nurturing journalism startups.

The Center, and the Beat Business program, is based at the City University of New York’s Graduate School of Journalism, which is located in Manhattan’s Times Square. We share our block with The New York Times.

When is the application deadline?

Applications are open and accepted on a rolling basis through Friday, May 1. We welcome early submissions.

When will I know if I’ve been accepted?

Decisions for the 2015 program will be made on a rolling basis. Final decisions will be made by Friday, May 15, 2015.

I have more questions. How can I get in touch?

Email us at hal.straus@journalism.cuny.edu .